Digital Marketing Courses familiarize students with various skills to advertise and promote products & services to the targeted audience via the internet.
There are various types of digital marketing courses available as full-time, short-term, certificate, diploma courses, and online courses. The courses are offered by institutes and entities of repute like – Great Lakes, ISB, IIM Calcutta, Google, Coursera, UpGrad, and Udemy.
Students with 50% marks in class 12th or Graduation are eligible to pursue any digital marketing courses. The admission process will depend on the level and type of course that students want to pursue.
The digital marketing sector is in a state of boom now. In 2020, India had around 700 million internet users, and the number of internet users is expected to grow to over 970 million users by 2025. The average salary in the digital marketing industry is 3 – 8 Lakhs INR per annum in India.
Top 5 Digital Marketing Courses in India (2021)
Read on to know more about the best 5 Digital Marketing Courses in India here.
Post Graduate (PG) Diploma in Strategic Digital Marketing — Great Lakes Executive Learning
Great Lakes Executive Learning offers a Postgraduate (PG) Diploma in Strategic Digital Marketing with a duration of six months. This course has ranked among the most comprehensive digital marketing programs in entire India.
The course delivers online lectures weekly; there will be more than 15 live assignments. On the weekends, the students will also have their learning sessions with respective mentors. They will have to undertake projects as well, which will be compulsory.
In this program, the students will also work on various digital marketing tools such as Facebook Ads, Google Ads, Quora Ads, Twitter Ads, Canva, Hootsuite, SEMRush, etc tools. The price for this course offered by the university is 1 Lakh INR and it also offers career assistance, an exhaustive curriculum and live online classes.
Fundamentals of Digital Marketing — Google Digital Unlocked
This Digital Marketing course is free of cost with an interactive class. The program is designed in such a way that even the beginners would be able to understand the facets of Digital Marketing very easily, and it is also an Advertising Bureau accredited online program.
It is a program designed for those who are looking to master the basics of digital marketing. This Digital Marketing course by Google has 26 modules in its program; which also consists of practical exercises with live examples that will help the learners to turn their knowledge into action.
The duration of Google’s Digital Unlocked course is 40 hours, and the participants will receive a certificate after the completion of the course.
The Complete Digital Marketing Course — Udemy
Udemy offers a Digital Marketing course with 12 different modules put together into one holistic program for the learners. The program includes recorded video lectures of about 24 hours, and it also has 38 articles on Digital Marketing for the learners to access them.
Created by Rob Percival and Daragh Walsh, this program will help people learn Digital Marketing from scratch and cover various concepts & tools, including SEO, YouTube Marketing, Facebook Marketing, Google Adwords, and Google Analytics.
Digital Marketing and Social Media Marketing Strategies — Indian School of Business (ISB)
Digital Marketing and Social Media Marketing Strategies is a program or course which is offered by the Indian School of Business (ISB). This program is completely designed for the senior marketing leaders only for improving their decision making skills. The price of Digital Marketing and Social Media Marketing Strategies course offered by ISB is 2 Lakh INR.
Being one of the best Digital Marketing courses in India, this program will help the students to equip themselves with a diverse skill to improve their customers experience.
The program will also help the learners to increase their ability to identify many other new opportunities in the digital arena and also make them learn critical and creative thinking skills. The course will get them acquainted with various technologies to drive more and more outcomes for their business.
Executive program on Digital and Social Media Marketing Strategy (EPDSMMS) is a 6 months program offered by IIM Calcutta. The price of this course is 3 Lakh INR. This is one of the best Digital Marketing courses, which is completely designed for the professionals having some work experience in Digital Marketing.
In this program the students will be taught via live interactive online classes twice in a week. After completing this course the students will receive a certificate of completion from IIM Calcutta and they will also have a Alumni Status in this prestigious institute. This will help the students to boost their resume further.
The above programs are the top 5 Digital Marketing courses in India. The courses are good for both freshers and experienced professionals. They can add value to one’s skills in Digital Marketing. The ground is also perfect for pursuing Digital Marketing courses as a Sr. Digital Marketing Specialists with 3-5 years of experience can easily earn between 5-10 Lakhs INR per annum. So, why waiting? Enroll Fast!